Author: Kuanysh Beken

I am in a dual degree program, studying business administration in Korea and finance in my home country of Kazakhstan. My hobbies are running, reading and experiencing the world around me.

Which one would you buy?

Everywhere we look we are surrounded by advertisements, whether they are television commercials, billboards or print ads. For an effective ad, the use of color, text, and photography are all key factors in ensuring a successful campaign. Twenty Kangnam University…